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B2B Website & SEO

B2B Website & SEO

Ecologic Industries had an extensive and frequently updated catalog of eco-friendly student residence furniture, but no good way to share its product lines with the university dormitory managers who make furniture purchasing decisions. We recommended a CMS-based website, built on the WordPress platform, that would make it easy for the company to keep its catalog up-to-date. We chose and customized a WordPress theme, did keyword research,...

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Niche Website & SEO

Niche Website & SEO

Our client wanted to capitalize on increasing search engine traffic for an increasingly popular service — creating press releases that are specifically optimized for search engines. We did the keyword research, selected a premium WordPress theme, wrote all the search engine optimized content, and submitted FreelancePR.com to search engines. It was appearing on the first page of results for the targeted keyword within five days of launch....

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SEO helps generate new calls for stop smoking hypnosis specialist

SEO helps generate new calls for stop smoking hypnosis specialist

Paid placement on the first page of Google search results takes almost no effort at all, aside supplying the search giant with a pile of cash (in the case of some keywords, quite a hefty pile.) “Organic” search engine traffic, like an organic apple, takes a little more effort to grow. But the results can be far more satisfying and delicious. Today we heard from a client about the pleasant surprises that can come from following...

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EMDs, Pandas, and Penguins: Oh my!

EMDs, Pandas, and Penguins: Oh my!

Why SEO is a process, not an event. The search engine optimization world is abuzz with news of Google’s latest algorithm update. The search giant tweaks the math behind its search results on a daily basis, but every so often the company makes an algorithm change so profound that thousands of previously ranked sites suddenly disappear from search results altogether. These big updates get code names like Panda (2011) and Penguin...

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PR vs SEO: How to Write a Press Release that Does Both

PR vs SEO: How to Write a Press Release that Does Both

SEO and Public Relations — No, You Don’t Have to Choose! Even though search engine optimization (SEO) has been a part of every Internet marketer’s toolkit for a decade now, public relations professionals have been slow to acknowledge the importance of the Google-friendly press release. And that’s a shame: written correctly, the search engine optimized press release can score immediate news coverage, plus help your...

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